5 Guaranteed Ways to Get More Fans on Facebook

  

Today, an estimated 40 million small businesses are using Facebook to promote their business and connect with their customers. Trying to attract new "likes" to your page can be a challenge, but one that is well worth the effort. 

One study found that the average value of a single Facebook fan is $174. While this number varies depending on your business and industry, capturing the loyalty of your target audience is essential. 

Here are five guaranteed ways to attract more visitors and garner more fans on Facebook.

1. Images

A regular part of your Facebook content strategy should revolve around images. Posting captivating and relevant pictures to your Facebook page is an excellent way for you to increase engagement with your audience. As your audience shares the photos that you post, you'll begin to see a boost in your reach, leading to more exposure and fans.

2. Produce Great Content

One of the quickest ways to lose fans is by posting less than stellar content. The most common reason people will, unlike a brand page, is because the business continues to post uninteresting content. Keep more of the fans that you've already gained by creating engaging content that adds value and meets the needs of your audience.

3. Hold a Contest

People love to win stuff. Holding a contest on your business Facebook page is still a great way to persuade people to like your page. It is essential to spread the word about the contest on your website as well as sending the information about it to your email list. If the contest is inventive enough, you'll be able to spread your reach even further and gain more fans. Just make sure that you make "liking" your page a requirement for your contest.  

4. Buy Them

Facebook has some of the most targeted advertising at your disposal. You can use Facebook advertisements to drive more people to your page with the hopes of converting them into fans. With this method, it is crucial that you have a compelling call to action on your page to turn these new fans into customers.

5. Cross-Promote 

A part of your overall social media strategy should include cross-promoting your content across multiple social media platforms. Drive some of your Twitter or YouTube followers over to your Facebook page by providing them with high-quality content and quality engagement on your Facebook fan page.

Just like with all your marketing efforts, it is going to take some time to build your fan base on Facebook. By creating great content and engaging with your audience you’ll turn your Facebook Fan page into a thriving community. 

Written by Yola Bastos

Women Flix, Supporting women all the way to success.

https://linktr.ee/LifeCoachWomenFlix

Best Ways to Boost Facebook Engagement

 

Facebook continues to be one of the most popular and influential social media platforms in the world with more than one billion active users. As a business, you can no longer continue to leave Facebook out of your online marketing strategy. If you want to grow your business, you have to have a presence on Facebook. However, to be successful, and build your Facebook fan base, you have to be engaged with your audience. Here are five of the best ways that you can boost Facebook engagement and increase your fan base. 

Ask Questions

A great way to spark dialogue with your audience is to ask them questions. It is by far one of the easiest ways and best methods to boost audience engagement on your Facebook fan page. There are various types of questions that you can ask to get your fans talking. 

Get the Timing Right

When it comes to uploading content to your Facebook page, timing is crucial. The last thing that you want to do is update your wall when everyone is working or asleep. Numerous studies have proven that the best way to engage with your audience is to post at 9 am, 1 pm, and 3 pm. These are the times that your audience is most likely to check for updates. If you don't think you can remember to post at these times, you can always utilize a free scheduling tool to ensure you get the timing right.

Include Call to Actions

Placing a call to action on your page instils psychological nudges that can help you drive your audience to respond the way you want. Something that many businesses miss when they update their Facebook page is a call to action. People tend to respond better when they are told what to respond to.

Use Facebook Ads

Due to Facebook's newest algorithm, only a small fraction of your audience will get to see the wall posts on your Facebook page. If you want to boost the engagement of your audience, you can promote it through page post stories, ads, which will help your posts reach more people.

Posting Frequency

The frequency that you post has been shown to have a significant effect on Facebook engagement. According to recent studies, businesses that post one or two times per day have a 40 per cent higher engagement rate than those who post more than three times per day.

What works for some businesses may not work for others when it comes to boosting audience engagement. However, these tips have proven to help increase engagement when used correctly. 

Written by Yola Bastos

Women Flix Team 

https://linktr.ee/LifeCoachWomenFlix

How to Get the Most Out of Your Instagram Marketing

Like Instagram, the photo and video-sharing social media platform have become more popular; it has created significant possibilities for businesses to connect with their customers and market their brand. If you've never considered using Instagram for your business, it might be time you did. With over 300 million active monthly users, it's a social media platform that you shouldn't be overlooking. Here are several of the best ways you can leverage your Instagram account to grow your business and achieve success.

Be Consistent

If you want to make the most out of your marketing efforts on Instagram, you need to post on a regular basis. You never want to go more than a couple of days between posts if you're going to avoid being forgotten about. Once you establish a routine for posting photos, it is easy to continue to add more photos frequently.

Be Friendly

It’s rare for a company to have a built-in fan base. To start expanding your reach and exposure, search for hashtags that are in line with your industry. If you own an ice cream parlour, search for photos of ice cream and ‘like’ and comment on them. Potential fans will be thrilled that you’re checking them out, which might lead to them following you. The critical thing to remember is that you want to be genuine with your comments and not desperate.

Edit Outside of Instagram

While Instagram offers an abundance of editing tools and filters, sometimes they’re a bit too much. When it comes to editing your photos, simple is best. There are numerous free and low-cost online editing tools that you can use to edit your photos before posting them to your Instagram account. Try this platform: https://free-us.objectivealign.xyz/

Use Hashtags

A great way to help others find you on Instagram is by using hashtags. Using relevant hashtags in your posts can be highly effective for getting noticed. To determine the best hashtags to use for your business, look at other established brands in your industry for examples of what to do when it comes to creating unique hashtags. While Instagram allows a maximum of 30 hashtags, using fewer will get you the quality responses you want. 

As Instagram continues to be a shining star in the world of social media, it has proven itself extremely valuable for businesses. When done right, large amounts of traffic can be driven toward your company helping to boost customer engagement and increasing your brand recognition. 

Written by Yola Bastos

Women Flix Team 

https://linktr.ee/LifeCoachWomenFlix

How to Build Your Brand on Twitter

Optimize Your Twitter Bio

To get the most out of Twitter, you need to make sure that your company voice and identity are branded and optimized. This means that your bio needs to tell people who you are and include a link to your landing page or website. It is also essential that you keep a consistent tone with all of your Tweets so that people can clearly understand who you are and what your business does.

Interact with Your Industry Influencers

As you begin to post to Twitter, find out who the experts and influencers are in your industry and interact with them regularly. You can use Twitter search or similar tools to find like-minded customers and influencers by searching the keywords that are related to your industry. Once you discover the right people, follow them and interact with them on a daily basis.

Tweet Regularly

One sign of an active and healthy profile is regular tweeting. If you are only tweeting once a week, or once a month people are going to forget about you and your business. To stay on the top of your audience’s mind on a consistent basis, you need to send out daily postings. The information you tweet needs to be useful and relevant that your followers will read, click on, and retweet. 

Offer Discounts to Twitter Followers

Run Twitter contests to get your followers engaged with your business. You can give a specific number of people who retweet your posts special discounts off your products or services or hold a random drawing based on the people that upload pictures of them using your product or visiting your store.  

Integrate it With Your Other Marketing Efforts

Twitter will become much more useful for your business if you integrate it with your other marketing activities. By engaging your audience in more than one marketing effort, you are increasing your reach and followers.

Like all the other social media platforms, the more effort you put into your marketing efforts, the higher the chances of you finding success. These simple tips can help you maximize your marketing efforts on Twitter to build your brand and increase your followers.

Written by Yola Bastos

Women Flix Team 

https://linktr.ee/LifeCoachWomenFlix