3 Fun Ways to Use PLR

When it comes to building your mailing list, there’s one secret weapon you should definitely be using: PLR content. Private label rights content is an ethical tool that’s easy to implement. Try using it in one of these three ways and watch what happens to your list…

• Launch Multiple Opt-Ins

Opt-in gifts are like dangling carrots. They offer something the reader wants and motivates him or her to go deeper into your sales funnel. But having just one isn’t enough. If you really want to grow your mailing list, you need multiple gifts sprinkled throughout your website.

Having multiple opt-ins is especially important if you have several customer avatars. For example, you’re a business coach that helps women create recurring income. Customer avatar #1 is a service provider who’s looking for more passive income opportunities. She might like an opt-in gift about how to add more affiliate marketing to her business. 

Customer avatar #2 is a stay at home mom who wants to make recurring income by writing books. Your opt-in gift might be a guide to self-publishing for new writers. 

You’re helping these women discover recurring income but you’re also tailoring your opt-in gifts to meet the unique needs of each one.

• Come Up with Blog Content + Upgrades

If you already have a few pieces of content that you want to use as opt-in gifts then you can find PLR on these topics to post on your blog. For example, maybe you wrote a short report on how to get started with self-publishing.

Then you’d want to find and purchase some PLR on the topic of Kindle publishing. Rewrite this PLR content and post it to your blog then add a strong call to action inviting visitors to sign up for your short report. 

• Funnel Traffic to Your Opt-In Page

Another way to use PLR content to grow your mailing list is to break down into social media posts. Look over a PLR article or blog post and take 5 sentences from it. Use those sentences as text updates on social media and link to your opt-in page.

If the PLR seller included images, you can use those too. First, brand them by your adding your logo or website name to them. Then upload them to social media sites. Link your followers to your blog posts to encourage sign-ups. 

PLR content can help you grow your list quickly and easily. This gives you more time to spend growing your community.

Written by Yola Bastos

Co-Founder

Women Flix

yolabastos@womenflix.org

https://linktr.ee/LifeCoachWomenFlix  

Women Flix, Supporting Women all the way to Success!  

Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ). 

A Squeeze Page

How to Use PLR Products With a Squeeze Page

If you are trying to sell a PLR product, then you will need to create a high-quality sales page that will help you to demonstrate all the good qualities of that product while encouraging your audience to make a quick impulse purchase.

But this is only one type of ëpageí youíll be using to sell your items and to build your leads. Just as important is a ësqueezeí page. This is a page that youíll use to convince people to sign up for a mailing list and it's highly important because from there, you will then be able to get them to buy from you over the course of several emails.

And in order to create a successful squeeze page, chances are youíll be using another type of PLR product ñ called a ëfree reportí or an ëincentiveí.

How it Works

The general idea is simple: by giving away a free PDF that contains information that your audience wants, you will encourage people to sign up for your mailing list. They sign up, you send the report and hopefully, they then enjoy what they've read and made a note that they will want to read more of what you have to say in future.

From there, you then provide more value through messages and eventually, you offer your real paid product that they can buy off you for full price.

How to Get it Right

What ís important though is that you word your squeeze page correctly and use the right kind of incentive. The big risk here is that you encourage people to sign up only because they want something free. From there, they then might unsubscribe or alternatively just never read another email from you.

One way to get around this is to make the incentive something relatively small and to emphasize how much better the full product is. Another tip is to make the freebie in some way incomplete so that if they enjoy that offer, theyíll then be keen to get the full thing. A good way of doing this is to make your incentive the first chapter of a larger book, or perhaps one tip of 27. Always leave them wanting more.

And finally, make sure that the emails themselves are also providing value. This way, your audience will be keen to keep opening them even after theyíve collected their free offer.

Written by Yola Bastos Co-Founder Women Flix yolabastos@womenflix.org https://linktr.ee/yolatvbastos Women Flix, Supporting Women all the way to Success! Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ).