Materials to Look

Materials to Look for When You Buy a PLR Package

A PLR package normally includes an ebook or digital product that you are allowed to resell to other buyers, along with various other ëextrasí that will help make that easier. These extras are essentially marketing materials that you can use to promote your product, add value and encourage more ëconversionsí. Itís extra value for you and if everything goes to plan, it will increase your turnover while reducing the amount of work you need to do to encourage sales.

So, what kinds of extras can you expect to find included when buying PLR products? Just a few examples include:

Sales Pages

A sales page is a page designed entirely to help you sell a product. This is a page for a website that has no other purpose than to guide new visitors to the action button (the ëbuy nowí button) and thereby help you to make a sale.

This singular aim means that the page will be designed with no external links and all the content will be written specifically to encourage people to want to buy from you. Itís a very powerful tool and a great freebie to have in place.

Mind Map

A mind map is just one example of a free gift you can offer along with your ebook. This is a quick visual reference that your buyers can use to recap on everything they learned in the book.

Resource Sheet

Similarly, a resource sheet will normally show people where they can find further reading or tools related to your topic. If youíre an affiliate for any products, this is a great place to sneak in a few URLs!

Blog Posts

Blog posts can be used to create your own blog or alternatively, they can be given away to other bloggers to use as ëguest postsí. Include a link back to your page and thatís some easy marketing for you!

Email Content

Likewise, itís common to find that you get ready-made email campaigns including the email bodies and the subject lines. All you need to do is enter these into an autoresponder in order to start driving traffic to your sales page.

Free Report

A free report will often act like a ëpreviewí for your book. It can incentivize people to sign up to your mailing list, all while demonstrating the kind of excellent information and content they can expect if they order your full product.

Written by Yola Bastos Co-Founder Women Flix yolabastos@womenflix.org https://linktr.ee/yolatvbastos Women Flix, Supporting Women all the way to Success! Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ).

How to Write a Killer Sales Page

How to Write a Killer Sales Page to Move PLR Products

Once you've chosen a PLR product and you have the right to start editing it and selling it, the next thing you need to do is to consider how youíre going to promote it and convince people to part with their cash.

There are many potential answers to this but one of the most important things to consider is the sales page. The sales page is the page on which youíll be trying to convince visitors to part with their cash and with the right design and phrasing, you can get people who were maybe on the fence to change their minds. Here are some tips to help you do that with the perfect sales scriptÖ

Grab Attention

The first thing to realize is that people are in a hurry most of the time. Chances are that they landed on your site by accident and probably want to leave quickly so they can get on with their daily activities. Your job is to convince them to stick around just a bit longer and the best way to do that is to grab their attention with a strong opening. 

One of the best options here is to use a narrative structure. Make it a story because people naturally want to listen to stories through to the end and because stories are great for inspiring emotion.

Make it Skimmable

People are intimidated by large blocks of text and especially because ñ as we just saw ñ they tend to be in a hurry. Itís your job then to make sure your content is easily skimmable with lots of headings and lots of nicely spaced out paragraphs.

Focus on the Value Proposition

Most important of all is to ensure that you are focussing on the ëvalue propositioní. This is the way in which your product can provide value and this should involve some kind of tangible improvement to the customerís life. For example, maybe your product is going to make them more confident, help them to feel better in the morning when they wake up and potentially have more success with the ladies/men. If youíre selling an ebook on fitness, then that is what you want to focus your text on, not the number of pages youíre offering!

Make Them Buy

Finally, make sure that your customers arenít going to leave to ëthink oní. Chances are that theyíre not going to come back. Instead, introduce a limited time offer or make up something about the limited stock. Doing this will add time pressure and that will make them want to act quickly.

Written by Yola Bastos Co-Founder Women Flix 

 yolabastos@womenflix.org 

https://linktr.ee/yolatvbastos 

 Women Flix, Supporting Women all the way to Success! Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ).

A Squeeze Page

How to Use PLR Products With a Squeeze Page

If you are trying to sell a PLR product, then you will need to create a high-quality sales page that will help you to demonstrate all the good qualities of that product while encouraging your audience to make a quick impulse purchase.

But this is only one type of ëpageí youíll be using to sell your items and to build your leads. Just as important is a ësqueezeí page. This is a page that youíll use to convince people to sign up for a mailing list and it's highly important because from there, you will then be able to get them to buy from you over the course of several emails.

And in order to create a successful squeeze page, chances are youíll be using another type of PLR product ñ called a ëfree reportí or an ëincentiveí.

How it Works

The general idea is simple: by giving away a free PDF that contains information that your audience wants, you will encourage people to sign up for your mailing list. They sign up, you send the report and hopefully, they then enjoy what they've read and made a note that they will want to read more of what you have to say in future.

From there, you then provide more value through messages and eventually, you offer your real paid product that they can buy off you for full price.

How to Get it Right

What ís important though is that you word your squeeze page correctly and use the right kind of incentive. The big risk here is that you encourage people to sign up only because they want something free. From there, they then might unsubscribe or alternatively just never read another email from you.

One way to get around this is to make the incentive something relatively small and to emphasize how much better the full product is. Another tip is to make the freebie in some way incomplete so that if they enjoy that offer, theyíll then be keen to get the full thing. A good way of doing this is to make your incentive the first chapter of a larger book, or perhaps one tip of 27. Always leave them wanting more.

And finally, make sure that the emails themselves are also providing value. This way, your audience will be keen to keep opening them even after theyíve collected their free offer.

Written by Yola Bastos Co-Founder Women Flix yolabastos@womenflix.org https://linktr.ee/yolatvbastos Women Flix, Supporting Women all the way to Success! Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ).

High Quality Before You Buy It

How to Tell if a PLR Product is a High Quality Before You Buy It

Want to make a product from a PLR product? 

Then the single most important thing to ensure is that the product in question is high quality. The better the quality of your product, the easier you will find it is to sell. Not only that, but it will also help you to avoid giving out lots of refunds and it will make it easier to make repeat sales.

The only problem is that you wonít know just how well-made the product is until you start selling it. Or will you? Here are some methods you can use to at least increase the chances of finding a winner rather than a dudÖ

Check the Website

Is the website generally well designed? Does it have high production values? And what is the content around the site like? If the site is low quality, this generally doesnít bode well for the quality of the content being sold either. Consider that a big warning sign!

Look for a Preview

Many PLR sites will let you read previews or snippets of their books and courses. If the site youíre on does not provide that option, then perhaps get in touch with the owner to see if theyíll let you have a free sample.

Check out the top

Most sites that sell PLR content will include a table of contents for you to see. This shows you precisely whatís in the book and while it wonít guarantee quality, it at least gives you some assurance that the topics being tackled will be interesting.

Does it Have Something to Say?

When considering the ToC and the title for that matter, ask yourself whether the book has something worthwhile and original to sell. One of the biggest warning signs that a book is just a ëcash grabí, is if the subject matter is purely focussed on making money. Does it sound genuinely interesting? Does it offer something a bit different from 99% of all the other books out there? Or is it just a generic ëHow to Make Money Onlineí ebook?

Is it Right for You?

Just as important as ensuring the ebook is high quality is to ensure that it fits with your brand, your website and your ethos. If you know the subject well if it ís something you're genuinely interested in and if you already have a large audience that enjoys the same niche, then these are all very good signs!

Written by Yola Bastos Co-Founder Women Flix 

 yolabastos@womenflix.org 

https://linktr.ee/yolatvbastos 

 Women Flix, Supporting Women all the way to Success! 

 Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 ).

How to Overcome the Barrier to Sale to Sell More PLR Products

Your job if you are selling PLR products is to convince people who land on your website to make a purchase. You already have the product and you may even have purchased marketing materials along with it to convince people to visit your page. From here, it is up to you to ëseal the dealí by getting people to buy and that means you need a page that converts.

Partly this is down to the sales script but on top of that, it is also down to the way that you have presented the sales page and what it conveys. Most importantly, itís down to your ability to overcome the ëbarriers to saleí ñ the points of resistance that we all meet when considering making any purchase. Here are some tips that can help you to break through those barriers in your customersí minds.

Trust

One of the big challenges you face as a seller is getting your buyer to trust you. They need to believe that when they make a purchase from you, they will get their product and you wonít just run off into the sunset with their money. Likewise, they need to trust that the product is good and that the checkout system you are using works.

This starts with the legwork you do long before you try to secure a sale. Having a high-quality blog and building a relationship with your audience will allow you to gain their trust and demonstrate the kind of value you can offer.

Another important tip is to use a recognized payment processor. The one we most often recommend for this is PayPal, which is something that everyone has at least heard of.

Finally, always make sure you are offering a full money-back guarantee if they donít like it. By removing the risk this way, youíll find more people buy from you. Only very few will actually use the guarantee but the money you gain will far outweigh the money you lose.

Ease

Another consideration is the ease with which your visitors can buy. Most people buy based on an impulse rather than a logical consideration and if they have to spend a lot of time fiddling with payment details, then you may lose that advantage. 

This is another reason to use a simple payment method like PayPal. Better yet? Sell them something cheap and small first before you push bigger items. This will help you to demonstrate youíre trustworthiness and save their payment details for later!

Written by Yola Bastos Co-Founder Women Flix 

 yolabastos@womenflix.org 

https://linktr.ee/yolatvbastos 

 Women Flix, Supporting Women all the way to Success! Women Flix Limited, a company limited by guarantee, incorporated in England and Wales (company no. 13047578 )